Why Use Presets
Presets save time when similar rules are used across multiple flows. For example, you can save a set for a particular country, source, or device type and apply it to new campaigns.
When to Create a Preset
- After a rule set has shown stable results.
- When the same settings are repeated across several flows.
- Before a major change, so you can revert to a working version.
- To separate test and production configurations.
Workflow
- 1
Configure filters in a flow.
- 2
Verify the result on real clicks.
- 3
Save the set as a preset with a clear name.
- 4
Apply the preset to new flows.
- 5
After applying, still verify destinations and exceptions.
A Preset Does Not Replace Verification
Even a good preset may not suit a different campaign if the source, country, device, or landing page differs.